Effective Date: 2024

1. Introduction

Welcome to Dana Wharf’s website, danawharf.com (the “Site”). Your privacy is important to us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you visit our Site, make a booking, or engage with our services. By using our Site, you agree to the practices described in this Privacy Policy. If you do not agree with the terms, please do not use the Site.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Make a reservation or purchase a ticket for a fishing trip, whale watching tour, or any other activity.
• Subscribe to our newsletter or marketing communications.
• Contact our customer service team for assistance.
• Participate in surveys, contests, or promotions.

The types of personal information we may collect include:

• Contact Information: Name, email address, phone number, postal address.
• Payment Information: Credit/debit card numbers, billing address, and other payment-related details.
• Booking Information: Trip details, number of participants, special requests.
• Account Information: Username, password, and other credentials for any accounts you create on our Site.

2.2 Non-Personal Information

We may collect non-personal information that does not directly identify you when you interact with our Site. This includes:

• Device Information: IP address, browser type, operating system, and device identifiers.
• Usage Data: Pages you visit, time spent on the Site, click-through data, and other analytics.

3. How We Use Your Information

We use the information we collect for various purposes, including:

• To Process Transactions: We use your personal information to complete your reservations, ticket purchases, and other transactions.
• To Improve Our Services: We analyze usage data to enhance our Site, offerings, and overall user experience.
• To Communicate With You: We may use your contact information to send you booking confirmations, respond to inquiries, and provide customer support.
• Marketing and Promotions: With your consent, we may send you newsletters, promotional offers, and information about upcoming events or services.
• Legal Compliance: We may use your information to comply with applicable laws, regulations, or legal processes.

4. How We Share Your Information

We do not sell or rent your personal information to third parties. However, we may share your information in the following circumstances:

• Service Providers: We may share your personal information with third-party service providers who assist us in operating our Site, processing payments, and delivering services. These providers are contractually obligated to protect your information and use it only for the purposes for which it was provided.
• Business Transfers: In the event of a merger, acquisition, or sale of all or part of our assets, your information may be transferred to the new owner.
• Legal Requirements: We may disclose your information if required to do so by law, or in response to valid requests by public authorities (e.g., a court or government agency).

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small data files stored on your device that help us understand how you use our Site and improve its functionality.

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of the Site.

6. Security of Your Information

We implement a variety of security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee its absolute security.

7. Your Choices and Rights

You have certain rights regarding your personal information, including:

• Access: You can request access to the personal information we hold about you.
• Correction: You can request that we correct any inaccurate or incomplete information.
• Deletion: You can request that we delete your personal information, subject to certain exceptions.
• Opt-Out: You can opt out of receiving marketing communications from us by following the unsubscribe instructions included in such communications or by contacting us directly.

To exercise these rights, please contact us using the information provided below.

8. Children’s Privacy

Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information from our records.

9. Links to Third-Party Sites

Our Site may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices or the content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the new Privacy Policy on our Site and updating the effective date at the top of this page.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Dana Wharf Sportfishing & Whale Watching
34675 Golden Lantern, Dana Point, CA 92629
Phone: (949) 496-5794
Email: admin2@danawharf.com

By using our Site, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.